Learn the latest about the AI search landscape to start optimizing for it.
9. Optimize for AI Search (GEO, AEO, LLMO) AI Search Landscape
New Data: Google's AI Mode Adoption vs Other Search Verticals via Similarweb clickstream data in Desktop US
Coverage by Aleyda Solis
Google Search ‘AI Mode’ seen as content theft by news publishing industry representative
Guide from Jon Henshaw
How publishers can adapt to AI Mode and LLMs: a strategic framework beyond classic SEO
Guide by Gianluca Fiorelli
New Google AI Overviews data: Search clicks fell 30% in last year
Research Coverage by Danny Goodwin
Semrush AI Overviews Study: What 2025 SEO Data Tells Us About Google’s Search Shift
Research by Jana Garanko / Semrush